NOVELIC at CES 2024



This year’s Consumer Electronics Show (CES) gathered 135,000 visitors from more than 150 countries. The ultimate place to witness the latest innovations and technology advancements, CES hosted over 4,300 exhibitors showcasing state-of-the-art products for everything from spatial computing to consumer electronics.     CES Las Vegas 2024 was heavily focused on AI, sustainability, and mobility,  … Read more

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NOVELIC 2023 In Review



For NOVELIC, the year 2023 was marked by radical strategic changes, expansion on several continents, heavy promotion of our technology and know-how, and success. This is a recap of some of the most important things we will remember this year for:   Leadership and Strategy   Partnership with Sona Comstar  NOVELIC partnered with Sona Comstar,  … Read more

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Sensor Fusion for Automotive and Security Applications



As technology continues to advance, sensor fusion has emerged as a key enabler in various domains, changing the way we perceive and interact with the world around us. From autonomous driving to perimeter security, sensor fusion techniques have proven instrumental in enhancing safety, accuracy, and situational awareness. In the automotive industry, the race towards fully  … Read more

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The 10th anniversary of Novelic, celebrated in December of 2022

NOVELIC 2022 In Review



The end of the year gives us an opportunity to look back and reflect on everything that took place in 2022, measure progress, and celebrate all hard-won victories. This was an exciting year for NOVELIC, filled with important milestones and events. It would take a long time to mention every successfully delivered project and every obstacle we overcame as a company, team, or individual, but we will surely remember them all. These are some of the main things we are proud of when we think about 2022 Read more

An Overview of Hardware Acceleration on Embedded Platforms 



In 1965, Gordon Moore observed that the number of transistors on integrated circuits doubled every two years. This observation seemed to be true and was dubbed Moore’s law. CPUs were getting denser and with higher clock rates came an exponential increase in performance. But Moore’s law was a long time ago, in fact it was so long ago back when humans haven’t even set foot on the Moon (or on a film set in California depending on who you ask). Today it is often quoted that Moore’s law is dead. Read more
lidar point cloud segmentation

Synthetic Data and Lidar Point Cloud Segmentation



The Long Road to Autonomous Driving  Autonomous driving (AD) has been the topic of research for multiple decades now, but only fairly recently have advancements in technology transformed this idea from sci-fi into a goal that seems achievable in the very near future. And that is a conservative statement, since autonomous driving has already been  … Read more

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radar in-cabin sensing

Passenger Monitoring in the Driverless Future

There are several ways how a vehicle might know the pace of your heart, respiration, and potentially other vital signs




The race is on for all things driverless, and everybody’s working full steam – from automotive OEMs to specialized startups. Prominent players who were not originally in the automotive business are elbowing in too, like Apple, which recently acquired a self-driving car startup. Consumer acceptance of the idea seems to be growing also. Read more
NOVELIC Official Logo

NOVELIC Logo Update – the Story Behind It



  We have recently launched a new NOVELIC logo! It is an integral part of our new branding and represents design improvement that follows up to our stable growth and overall company strategy. Over the past five and a half years, since the founding of the company, we have had an incredible journey. It was  … Read more

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heat sensor

Vehicular heat stroke deaths



On average 38 children in the US die annually from heatstroke after being left in a hot car. Last year this number peaked at heartbreaking 52. But how could this happpen? Human body temperature is regulated within a narrow range of several degrees around 37°C (98.6°F). Once it rises to 42°C (107.6°F) and above, cytotoxicity occurs. Proteins start losing the high level structure important for their proper function and DNA synthesis is impaired, which eventually results in organ failure and neuronal impairment. Read more